商品敘述：

Sheikh Mohammed bin Rashid Al Maktoum has converted Dubai from a sleepy little coastal village into a world-class city, famous for its ambition, drive, and economic promise. He is the founder, part-owner, and visionary behind companies such as Emirates Airlines, a UAE-based airline serving over 100 destinations; Nakheel, the property developer that built a trilogy of man-made islands; and DP World, a leader in international marine terminal operations. Despite being surrounded by political instability in the Middle East, Sheikh Mohammed pursued capitalism and embraced Western culture while maintaining safety for millions of annual tourists. By 2010, Dubai had the world''s tallest building, the most expensive hotel, and the largest shopping mall. But rapid development did not come without difficulties. While hundreds of thousands immigrated to help build the metropolis, labor conditions suffered and some local Emirati felt like they lost aspects of their cultural identity. Growth was rapid, infrastructure was weak, and the real estate bubble grew as the financial crisis loomed. To produce economic, social, and cultural prosperity for the people of Dubai, Sheikh Mohammed had to balance his role as a business leader and a political ruler.

涵蓋領域：

Emerging markets;Leadership vision;Developing countries;Marketing;Personal growth and transformation;Community relations;Leadership styles;Business and government relations;Cross-functional management

相關資料：

Case Teaching Note, (5-410-130), 15p, by Anthony J. Mayo, Johnathan Cromwell

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